More about our Organization
Why it was Established
The Alberta Potato Commission Board (now Potato Growers of Alberta) was a culmination of potato growers and trade members with a vision of working together to build a successful potato industry in the province of Alberta, under the Alberta Potato Growers Association request. It was officially established on April 19, 1966 and remains a strong voice for the entire Alberta Potato Industry.
Mission StatementThe PGA is a progressive, member-driven organization focusing on success and sustainability in Alberta's potato industry through leadership, engagement, collaboration and truly effective communication. |
Who we RepresentThe PGA represents anyone who grows five or more acres of potatoes in Alberta, as well as, greenhouse nuclear growers who grow plantlets and sell mini tubers. Growers who fit into this criteria must register with the PGA for licensing annually. Today the PGA represents the interests of around 150 Members. |
How we are FundedThe PGA is almost entirely funded by service charges (or fees) on potatoes grown and sold in Alberta. These fees are charged by tons of potatoes sold for processed potatoes, and by harvested acres for both table fresh and certified seed potatoes. Service fees are remitted directly to the PGA by processors, and billed directly to the grower for table and seed. Greenhouse growers are charged based on earnings for the year. |
Regulating BodyThe Potato Growers of Alberta is a non profit organization regulated under the Government of Alberta Marketing of Agricultural Products Act as a Commission. These regulations outline the scope and nature of the organization. Every four years Marketing Council completes a review to see if revisions are required to our Marketing Plan Regulation. |
Core Values of the PGA
- The PGA is a progressive organization based on the unity of our members. We continually strive to enhance unity through member involvement and engagement.
- As a member driven organization, we recognize the importance of trust, respect and transparency in all we do.
- Our members operate in an industry founded on tradition and impacted by change. We support our members by focusing on environmental, economic, industry and grower sustainability.
- In order to be responsive to our members and proactive in addressing the challenges of the future, we strive to excel at servant leadership and collaboration.
- Communication is vital to all we do. Through use of skills, technology and understanding, we ensure that we communicate in a truly effective manner.
Goals of the PGA
- Communication
To ensure Alberta growers have current information required to achieve success through ethical, safe and sustainable practices.
- Marketing
To support and develop the grower's marketing endeavours by providing information, research and promotion for sustainable and continued orderly growth of the industry.
- Production
To help growers maximize the potential of Alberta's potato production by providing opportunities for growers to share and gain knowledge from information, research and experience.
- Relationships
Foster effective relationships with Government and other agencies to advocate the best interests of the potato industry.
- Leadership
To encourage commission members and staff to achieve personal growth while providing leadership and excellence in delivery.
Codes of Practice
Producer Members of the PGA are committed to responsible production of potatoes to supply a complex food chain. Potato producers in Alberta have developed the "Codes of Practice" and are committed to managing their operations in accordance with these codes. These codes identify desired results and define actions expected of producers. The seven codes contained in this document include:
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