We facilitate continued success in Alberta's potato industry by supporting sustainable production, marketing, development and co-operation. 

The Goals of the PGA are:

• Communication - To ensure Alberta growers have current information required to achieve success through ethical, safe and sustainable practices. 

• Marketing - To support and develop the grower’s marketing endeavours by providing information, research and promotion for sustainable and continued orderly growth of the industry. 

•   Production - To help growers maximize the potential of Alberta’s potato production by providing opportunities for growers to share and gain knowledge from information, research and experience. 

•  Relationships - Foster effective relationships with Government and other agencies to advocate the best interests of the potato industry. 

•  Leadership - To encourage commission members and staff to achieve personal growth while providing leadership and excellence in delivery.

             Revised February, 2006