What is the PGA?
The Potato Growers of Alberta (PGA) is a non-profit potato grower organization that aims to increase the success of the potato growing industry in Alberta. To accomplish this, the PGA works on three fronts: education and extension, marketing and promotion, and research. The PGA is the voice of the potato industry in Alberta
Education & Extension
The PGA helps Alberta Potato Growers access the latest technology and information. We do field demonstrations for growers, showcasing new varieties, new products, and cutting-edge techniques. At the PGA Annual Potato Conference and Trade Show, members come to hear professionals from across North America deliver exciting new information related to the potato industry and farm management. During the summer months, growers gather at breakfast and dinner meetings to learn about and discuss current issues in production, potato varieties, pest management and the like. To provide our members with this current national and international information, PGA staff attend conferences, gather information on the latest trends and research findings, and pass on what we have learned to growers through the Potato Minute Newsletter, our Friday Fax, and bulletins.
Marketing & Promotion
Another important part of our work is promoting the Alberta Potato Industry to consumers, retailers, processors, international markets, and industry groups. The PGA travels to trade conferences, produces marketing brochures, learning materials, and programs for the food service industry, and markets the nutritional value and different varieties of Alberta potatoes to groups of children and to the general public. We also speak on behalf of the Potato Growers to all levels of government in Alberta and Canada.
The PGA looks to the future of the potato growing industry by funding new research projects. Our research fund comes mostly from a research levy on potatoes grown in the Province. Research grants also provide some research money. Potato researchers apply for research funding directly to the research committee of the PGA. Summaries of our research projects are posted on this website.